Working with A2B - Business Client

Alex Opacic • Aug 23, 2022

Working with a2b – business client

Thank you for taking an interest in Athlete2Business, we are grateful to have the opportunity to work with you.

A2B works with former/current elite athletes who have transitioned their high performing habits from sport into b2b sales.

We work with 3 types of athletes:

  1. Recently retired athletes – Typically have been professional athletes all their lives and are now transitioning into a new career.
  2. Graduate student athletes – Competing at elite level in their sport (Olympic or world level) and completed a university degree at the same time.
  3. Elite or semi-pro athletes with business experience – Competing at the same elite level as above but have had extensive experience in sales. 

All our candidates encompass the same trait – Their high performing habits from sport are transferred into business!

Our fees:

For jobs with salaries up to $100k (inc super) we charge 15% of the salary.

$100,001 – $150k we charge 18%

$150,001 + we charge 21%

Deep dive into our athlete-candidates:

  • They possess these attributes gained from sport + have strong communication skills, humble confidence, emotional intelligence and commercial awareness.
  • Our overarching motto is hire attitude, teach skill. We’ve got plenty of examples of where this has worked for our clients. To delve deeper into this, for experience of 3 years and under in sales and base salaries of under $80k we’ve found prior sales experience is irrelevant to future performance.
  • When expectations are “prior sales experience is a must”, we only work with clients with a budget of $80k+ on base. Sales competence is more important than product/industry knowledge, so we’ll strongly suggest to open your mind to sales people from all b2b industries, not just yours.

Our advice to you: 

  • If you don’t have time and resources to train the sales person, don’t hire anyone without prior success in a b2b sales role. Therefore, you need to be prepared to pay $80k+ on base.
  • If you do have time to train and coach, you will most likely find a lot of success from above mentioned athlete-candidates #1 and #2

Questions we will ask you in our briefing call:

  • Why is the role available/purpose of the role?
  • What does success look like 3 month, 6 months and 12 months from now?
  • What is your current sales process? How do you generate new business/upsell current clients?
  • How would your current and past employees describe your culture?
  • Take us through your onboarding process and ongoing training if applicable?
  • What are the growth prospects for the business & the salesperson?

Our process:

Once terms are signed, we will reach out to our network and find the desired athlete-candidate you are after based on your brief. We will have a shortlist within 2 weeks. If we fail to shortlist within 2 weeks, we will update you on why and with your permission keep searching until we find the desired athlete-candidate. Once you do hire our sourced athlete-candidate, on their first day of work we will send you our invoice which has 14 day payment terms.

If you have any further questions before our briefing call, please don’t hesitate to reach out to your representative from A2B or our broader team. 

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