Why do we work with athletes from varying levels of sport?

Alex Opacic • Feb 21, 2023

Why do we work with athletes from varying levels of sport?

Regardless of what level an athlete reaches, the ones who commit to the pursuit of elite sport gain a different kind of education compared to other walks of life.

If you’re an athlete and you’re currently reading this thinking “but I feel like I don’t have much to offer?”. You’d be surprised at how your behaviour habits and personal expectations measure up compared to other potential candidates. The characteristics, attitude and skillset athletes acquire throughout their sporting experience makes them a different breed of employee.

Being competitive is the most obvious transferable trait when looking at an athlete stepping into business. But there is so much more beneath the surface of an athlete that makes them valuable.

Athletes are hyper productive, can take and apply tough feedback, dedicated, driven to win, thrive in high performance environments and have growth mindsets.

They learn to show up on time, be disciplined and be accountable for their actions and preparation.

They’re team players, coachable, leaders.

They fail and get back up every day. They suffer setbacks and adapt the plan to get back to work immediately.

Some of us get to live the dream as a professional, others lead dual careers while playing semi-pro, some retiring after they have played a college level.

Regardless of the destination, the athlete journey is what has moulded you into a valuable asset. Our business partners don’t care about how far you’ve gotten in the sporting arena, they care about how hard you’re going to work for their team. That’s why we work with athletes from varying levels.

Want a visual explanation? Watch here:

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